One of the biggest challenges of being an independent business owner is the tendency towards isolation. With so many responsibilities relating to running the business, it can be difficult to get away from the day to day to network, learn and draw on the efforts of others. That’s why I was really excited to find the Small Spark Challenge at the Small Business Branding website.

It’s an opportunity to share with other business owners while applying new knowledge to your own business. I can’t think of a business out there that can’t benefit from the first challenge (Email Marketing). And with a year full of challenges set to be rolled out – it can make planning some of your branding efforts for 2010 so much easier.

I am looking forward to seeing your efforts in the challenge to (should you choose to join me, be sure to leave a comment here so I can follow along!)