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Marketing

Revisiting Sesame Street

May 18th, 2010 | By Patrysha | Category: Community Connected Commerce, Marketing

It’s not hard to get nostalgic about Sesame Street. With social media exploding at lightning pace is it any wonder that someone caught between the offline and online worlds wouldn’t feel a bit of a pull towards simpler times? And I wonder over and again if someone other than me doesn’t see the beauty in [...]



Marketing Myth – Everyone knows!

Apr 21st, 2010 | By Patrysha | Category: Marketing

One of the most common objections I heard from small business owners when I was in radio sales is “We’re a small town everyone knows that we’re here.” That’s a lie and I sure hope the business owners who used it on me to get me out of there did not actually believe that lie. [...]



I won another contest

Apr 16th, 2010 | By Patrysha | Category: Marketing

It was announced yesterday on Facebook that I won another contest. This one was really quite interesting (who am I kidding? They are all fun and interesting…) because it was a small business owner who was holding the contest to get an about page written for her new website. I was intrigued and I was [...]



Marketing Myth: My customers are different

Apr 16th, 2010 | By Patrysha | Category: Marketing

There is a group that I’ve been involved with off and on over the past several years that frustrates me to no end. I have no idea why I keep going back there, other than the fact that it does give me inspiring fodder for my “what not to do” files.  Beyond that there is [...]



Service Tips from a Shopping Trip

Apr 13th, 2010 | By Patrysha | Category: Marketing

I went shopping today. For clothes and not groceries or household supplies. This is a very rare occurrence as my frugal nature goes beyond just saving on marketing. I don’t especially like to spend money if I can afford not to. But when it comes time to spend money – I like to know I’m [...]