You’ll often hear me referring to article marketing as an inexpensive way to market. In truth, if you write your own articles (as I do at the moment), the entire process is free. And you know that I endeavor to walk my talk when it makes sense for my own business…so it’s only natural to [...]

She thought there was nothing newsworthy…
In the summer of 2008, a client came to me unsure the business she wanted to promote through publicity was newsworthy at all. After all, it was a business started by her daughters, a couple of young teens who were learning the ropes of business from their entrepreneur parents as [...]

Last week, or maybe it was the week before, I answered a query in the HARO, from The Toilet Paper Entrepeneur.  They were looking for quick marketing tips focused on small business, do I immediately jumped at the chance to share my thoughts.
The hard part was figuring out exactly what I wanted to say, trying [...]

I’ve been away from the computer and out in my local community much more this week. That was a bit unanticipated, but the speaking engagement I had scheduled for this past Monday has been postponed, so that added 16 hours to my schedule (the driving time there and back).
So – I was able to put [...]

A friend of mine, reading yesterday’s tips on finding a local web designer/marketer asked me why I was giving tips on finding services similar to mine locally.
She asked me, “Why not tell them to buy your services instead?”
There are a few reasons.
First of all, I’m a big believer in keeping things local wherever and whenever [...]