If there’s one thing those who know me can say about me, it’s that I’m a reader. Thanks to a speed reading gene that I’m sure was passed on through my maternal grandfather (and I’ve since passed on to at least my oldest son), I can read a large quantity of material in a short amount of time.  The last time I kept track and measured the pace, I was at around 125 pages an hour on average. In a typical week, that translates into between 8 and 10 books.

It can seem counterintuitive to have a website that opens your storefront to the world when you really can only serve a small population in your local area. If you don’t sell online, then do you really need a website to promote your business? In most cases, the answer is yes.

Those of you who know me through my radio sales career in Whitecourt may not know that prior to joining the station I specialized in small business promotions from home. For the past six months or so, I’ve been working on my online presence and slowly building new copywriting samples so that I could relaunch locally.